The Transformative Power of Music in Retail: Insights and findings from EU Music 360 Living Labs survey in Finland

The Power – Feb 2025 Introduction In today’s competitive retail environment, creating a differentiable, memorable, and enjoyable shopping experience is crucial. The impact of well-known commercial music on people’s emotional experiences and shared memories is undeniable. Background music not only influences the mood and comfort of customers but also enhances the overall atmosphere for employees.Continue reading “The Transformative Power of Music in Retail: Insights and findings from EU Music 360 Living Labs survey in Finland”